Brand | Cushing

Brand

Your Source for Printing News, Industry Perspective, New Materials and much more. It is the Road Less Printed, after all.

What’s a print company doing with a blog? Our passion is discussing print, showcasing clients, uncovering interesting applications and marketing trends. You never know what you might find, but at a minimum, we’ll seek to educate, entertain and put a smile on your face.

  • Guest entries from customers and vendors
  • Innovative installations to grow your business
  • Employee achievement and team spotlights
  • Marketing tips and much more.

Our goal is to share information that is interesting, answers your questions and helps you make decisions about the printing services you need.Have a topic you would like us to discuss? We are all ears.

2016 Pantone Colors of the Year and Marketing

Rose Quartz and Serenity… the latest in the Yankee Candle Collection? Nope. They are the 2016 Pantone Colors of the Year and they can influence fashion trends you see at the mall to creating a warm apartment environment. It was the first time in fifteen years that Pantone picked two…

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Finding Your Way

When a project starts with helping people find their way, you know it’s meant to be.

Hospitals can have more corridors than a castle.  Staff passageways blend into a maze of mechanical rooms, hallways and doors. Ann & Robert H. Lurie Children’s Hospital of Chicago was contemplating a wayfinding update to…

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A Call to Contacts

Ever have one of those nights?  Wake up at 3:30 a.m., watch the ceiling fan spin and can’t fall back asleep.

That one idea (or thought) won’t let you conk back out. Meanwhile, a litter of items sit at the office on the “to-do” list for the next day.  Good news…

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Don’t Let Business Flyer By

I need a haircut. We’ll come back to that.

At a print services company, you start seeing flyers, menus, banners and books differently.

Sort of the way Neo sees computer code in the Matrix.  Projects appear in a flurry of Matte, CMYK and Crop Marks – as terms from some grand print…

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Hope to CEU Wednesday

January has plowed (yes, pun intended) by with not one, but two deep plunges into the polar vortex (scratch that – number three is in our midst as I type this sentence).  If you have come through unscathed, we are happy to report, it’s not too late to sign up…

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A Heart Wallming Story

Dec of Cards
Doesn’t it seem wall décor printing is creeping up everywhere?

Actually, I think it’s a great buzzword for an application that has been around longer than you might think.

While trending all over Chicago, Cushing has been printing wall murals and creating custom wallpaper for years. Of course, it was…

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