Marketing

We are your source for graphic and marketing materials that grow your business.

What’s a print company doing with a blog?  Here are some goals: Share client success. Discuss marketing trends. Help you grow your business. You never know what you might find, but at a minimum, we’ll educate and put a smile on your face.

  • Guest entries from customers and vendors
  • Innovative installations to grow your business
  • Employee achievement and team spotlights

Our goal is to share information that is interesting, answer your questions and helps you make decisions about the printing services you need.

Six Reasons to Brand Your Building Site
12/8/21
Graphic ROI, Marketing

Six Reasons to Brand Your Building Site

You’ve just received your building permit, and preliminary drawings from your architect, and now it’s time to spread the word that your new development is coming to the neighborhood.

How will you attract the ideal tenant? The key is to create an experience that will bring them to you. Multi-faceted graphics…

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Workplace Branding: Your Secret Weapon
10/11/21
Brand, Marketing

Workplace Branding: Your Secret Weapon

Zoom Gloom
According to McKinsey, approximately 80% of remote workers dispute a report they prefer to work-from-home. Although WFH is here to stay in some capacity, teams are ready to telecommute less.

Chances are you’ve kept spirits up during video calls and are ready for face time (instead of FaceTime). 

Meanwhile demand for…

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What is The Purpose of Signage?
9/20/21
Additional Topics, Marketing
1 Comment

What is The Purpose of Signage?

As the Five Man Electrical Band once sang:

Signs, Signs, Everywhere A Sign! 

And it’s true, each day you most likely see one. Maybe towering over the interstate on your morning commute. Or hanging on the exterior of your favorite coffee shop.

So what is the purpose of signage? Since I…

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Creative Ways to Welcome Teams Back to the Office
8/12/21
Marketing

Creative Ways to Welcome Teams Back to the Office

Are you thinking about a back-to-work welcome for your remote teams?

While WFH (work from home) has been the new normal, or the New Abnormal – yes, that is “shout-out” to the Strokes and their new album released last year, teams are making their way back to the office. Chances are…

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Your Starter Guide to Direct Mail
6/14/21
Graphic ROI, Marketing

Your Starter Guide to Direct Mail

What is the best way to reach your target market in today’s business environment? 

Statistics business & brand managers need to know:

• Campaigns that incorporate personalization can see a 135% increase in engagement
• A whopping 73% of American consumers say they prefer being contacted by brands via direct mail because they…

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Virtual Event Planning
11/18/20
Marketing, Expert Perspective

Virtual Event Planning

There is no doubt Covid has changed the way people plan conferences. However, not the way you may think. Virtual events are up 1000% with the impact of the pandemic. It speaks to how professionals pivot in times of crisis.

So, chances are you’ve attended one and perhaps thought to plan…

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