It’s a scooter in the snow. In Chicago. In January. We couldn’t help ourselves to create a mini-brand out of this, a #brandBite, if you will. Can you market a 20 degree day? You can with a brandBite. It says: I froze my ass off getting to work, but damnit if I didn’t look cool doing it… and I may have a set of vintage riding goggles in my bag, you don’t know.
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