Digital Communication

We are your source for graphic and marketing materials that grow your business.

What’s a print company doing with a blog?  Here are some goals: Share client success. Discuss marketing trends. Help you grow your business. You never know what you might find, but at a minimum, we’ll educate and put a smile on your face.

  • Guest entries from customers and vendors
  • Innovative installations to grow your business
  • Employee achievement and team spotlights

Our goal is to share information that is interesting, answer your questions and helps you make decisions about the printing services you need.

3/17/14
Digital Communication

St. Printer’s Day

With St. Patrick’s day celebrations in full swing, did you spot all the printing and promotion?

Leading up to the special day, bars, clubs and restaurants post flyers and shamrocks to promote parties, specials and spread the Chi-rish spirit .

Even with green beer goggles, there is no escaping the banners, flags and…

Read More ›

3/7/14
Brand, Chicago, Digital Communication, Marketing

Don’t Let Business Flyer By

I need a haircut. We’ll come back to that.

At a print services company, you start seeing flyers, menus, banners and books differently.

Sort of the way Neo sees computer code in the Matrix.  Projects appear in a flurry of Matte, CMYK and Crop Marks – as terms from some grand print…

Read More ›

2/25/14
Digital Communication

Life of a Print, Workshop to Wall

Andrew Miller is a photographer who captures unique images around Chicago (one even ended up covered by the Huffington Post!) Cushing asked him to share some observations from a printing course he took last year. Miller discusses fine art paper, color profiles and his passion below.

A Print…

Read More ›

2/24/14
Digital Communication

Don’t be a Wall (Office Décor) Flower

Everything that can be done with a large format printer has been done

Expanding print services are a thing of the past.

Communication pieces are all going digital – no one needs office décor printing!

You could have fooled us.  And the energetic group of architects, designers and decorators who trekked to Cushing’s…

Read More ›

2/17/14
Digital Communication

March Into Marketing

Why did it seem every Meetup I joined ceased meeting?

Weeks away from moving to Chicago, I started researching Meetup communities to network with other marketing professionals. SEO (Search Engine Optimization) groups, marketing groups, copywriting groups; it seemed there were many out there getting together to discuss interesting topics but:

The landscape was…

Read More ›

2/10/14
Digital Communication, Printing

Five Common Printing Setup Errors to Avoid

Don’t be like Phil

Have you ever seen the movie Groundhog Day? If not, allow me to give you a quick synopsis (and please get Netflix or visit the video store, it’s a classic).

Egocentric weatherman, Phil Connors, finds himself re-living Groundhog Day. At first, he is annoyed but ultimately realizes he…

Read More ›

     Newer Posts    Older Posts